The iPhone 12 Pro and 12 Pro Max are gaining momentum in this holiday season. As expected, the sales of Apple always skyrocket during this time because who will not like an Apple goodie for Christmas and Thanksgiving. Though we expected the iPhone 12 and 12 Mini to have a better market now, it seems the Pro and Pro Max variant are doing comparatively better than them. We are expecting the same response throughout the holiday season and the beginning of the next year as well.
Though the new iPad Air is also doing well and better than expected. The next year will be all packed with the new mini iPads with mini LED displays and 5G that is going to launch in the first half of the year. The iPad Pro variant will be coming in the second half and expected to be having OLED screens instead of its regular LCD screen.
We can already see the mass production happening as the task of making the second-generation OLED panels is given to Samsung Display and LG Display, having an OLED screen will provide better brightness and also decrease the chances of burn-in issues with use. Finally, the newly launched MacBook that has been featuring Apple Silicon has also been doing pretty well and its new variant might also come in the second half of next year.
Though AirPods sale isn’t doing well and might even hit a plateau seeing the current sale situation with an expected decline of 5-10% next year. We can clearly say iPhone 12 has taken over most of the sales this year and will continue next year too. Look out for the third-gen AirPods coming up towards the end of next year.